Generative AI

Gemini in the Apple ecosystem: toward a smarter Siri, made by Google

Apple and Google have long embodied an iconic rivalry in the tech world. One advocates for vertical control over the user experience, while the other favors a more open approach focused on online services. But in June 2025, at its WWDC conference, Apple surprised everyone by announcing the integration of Gemini, the generative AI model developed by Google, into certain advanced features of Siri.

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DLSS 5: Nvidia promises photorealism powered by AI, but questions remain

Anthropic Enhances Claude: Toward an AI Capable of Creating Interactive Visualizations in Real Time

DLSS 5: Nvidia promises photorealism powered by AI, but questions remain

Anthropic Enhances Claude: Toward an AI Capable of Creating Interactive Visualizations in Real Time

Generative AI

Meta and Midjourney: A Strategic Partnership to Revolutionize AI-Powered Images and Video

In this context, the partnership announced in the summer of 2025 between Meta (the parent company of Instagram, Facebook, WhatsApp, and Threads) and Midjourney marks a strategic turning point. It is no longer simply a matter of generating individual images, but of building a comprehensive multimodal infrastructure capable of transforming a text query into an image, video, or animation for billions of users.
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DLSS 5: Nvidia promises photorealism powered by AI, but questions remain

Anthropic Enhances Claude: Toward an AI Capable of Creating Interactive Visualizations in Real Time

DLSS 5: Nvidia promises photorealism powered by AI, but questions remain

Anthropic Enhances Claude: Toward an AI Capable of Creating Interactive Visualizations in Real Time

DLSS 5: Nvidia promises photorealism powered by AI, but questions remain

Anthropic Enhances Claude: Toward an AI Capable of Creating Interactive Visualizations in Real Time

DLSS 5: Nvidia promises photorealism powered by AI, but questions remain

Anthropic Enhances Claude: Toward an AI Capable of Creating Interactive Visualizations in Real Time

Generative AIInnovation & Competitiveness Through AI

Artificial intelligence takes center stage: Netflix is experimenting with generative creation

On July 3, 2025, Netflix reached a symbolic milestone: for the first time, the platform incorporated generative artificial intelligence technology into the production process of one of its original series. The initiative, which is still in the experimental phase, does not involve the script or dialogue, but rather certain visual elements generated by an AI image generator.
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OpenAI Abandons Sora: What’s at Stake Following the Loss of a $1 Billion Deal?

Jeff Bezos Invests $100 Billion: A New Ambition to Transform the Industry with AI

OpenAI Abandons Sora: What’s at Stake Following the Loss of a $1 Billion Deal?

Jeff Bezos Invests $100 Billion: A New Ambition to Transform the Industry with AI

OpenAI Abandons Sora: What’s at Stake Following the Loss of a $1 Billion Deal?

Jeff Bezos Invests $100 Billion: A New Ambition to Transform the Industry with AI

Generative AIInnovation & Competitiveness Through AI

$200 a month for a conversational AI: Perplexity’s strategic gamble

In June 2025, Perplexity AI, a rising star in the field of conversational artificial intelligence, announced the launch of its premium service, “Perplexity Max,” priced at $200 per month. Positioned as a hybrid of a next-generation search engine and a cognitive assistant, Perplexity offers a search experience based on AI-generated responses that are sourced, contextualized, and up-to-date.
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OpenAI Abandons Sora: What’s at Stake Following the Loss of a $1 Billion Deal?

Jeff Bezos Invests $100 Billion: A New Ambition to Transform the Industry with AI