• Sales: Product Price Optimization Using AI

    Pricing Hub is a company that develops SaaS software for optimizing retail prices for e-commerce sites and mass retailers. Their solution uses artificial intelligence to model customer purchasing behavior and leverage the price elasticity of products offered for sale. The solution operates by training and pitting multiple models against one another. These models enable their clients to manage their business based on the business KPIs they wish to optimize. The models are adjusted daily based on recent data, with a focus on the impact of price on purchasing behavior. The main challenge is to isolate the impact of external factors (shortages, weather, geopolitical tensions) that can disrupt consumer behavior. Join Xavier Casellato, CTO of PricingHub, to discover how this solution optimizes pricing strategy based on purchasing behavior while ensuring compliance with legal standards. The PricingHub website: https://www.pricinghub.net/fr/ 

    Pricing Hub is a company that develops SaaS software for optimizing retail prices for e-commerce sites and mass retailers. Their solution uses artificial intelligence to model customer purchasing behavior and leverage the price elasticity of products offered for sale. The solution works by training and pitting multiple models against each other. These models enable their clients to manage their business based on the business KPIs they wish to optimize.

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